Showing posts with label Gen-Y. Show all posts
Showing posts with label Gen-Y. Show all posts

Wednesday, September 10, 2008

The 'Flip Video' is for sharing....

Have you heard of the buzz surrounding the "Flip Video" from Pure Digital Technologies based in San Francisco? Apparently Jennifer Aniston, Oprah Winfrey and Steven Spielberg are all flipping over their new Flip camcorders!
It is about the size of a candybar cellphone but about 1.25inches thick with a single red record button on the back. It has only solid state memory (1 or 2GB models available)
The design center focuses on exactly the way Gen-Y are using camcorders today: take a short clip and then share it with your friends on youtube or facebook. Builtin software dispenses with the need to install software.
Jonathan Kaplan, CEO of Flip Video says it is so easy "when you want to share the video, all you have to do is flip the USB and plug in the video to share on youtube!"
But the question this blogger wants to know is what happens if you want to share
with someone in the taxi home the video of Johnny Depp that you caught in the nightclub?

Wednesday, July 16, 2008

"Millenials"?

I learned a new word today - "millenial" - it turns out is another name for "Gen-Y'ers". Yes, they are born between 1980 and 2000 and are also known as the Internet Generation, the Digital Generation, the Nintendo Generation.

In-Stat reports that mobile social networking is popular with the millenial generation (blogging, photo and video sharing, SMS, IM) and that the mobile handset is simply an extension of the user in most aspects of life.

In a unique book
"Connecting to the Net Generation" (2007), Dr Reynol Junco and Dr Jeanna Mastrodicasa found in a survey of 7,705 college students in the US that:
  • 97% own a computer
  • 94% own a cellphone
  • 76% use Instant Messaging (15% are logged on 24/7)
  • 34% use websites as their primary source of news
  • 28% author a blog and 44% read blogs
  • 97% have downloaded music using peer-to-peer file sharing
  • 49% regularly download music using peer-to-peer file sharing
  • 75% of college students have a Facebook account
  • 60% own some type of portable music and/or video device such as an iPod
I guess the iPhones and gPhones are heading in the right direction.